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Website Costs

Purchasing a Domain Name

Ready, Set, Go! Purchasing your domain name is your first step in making a website. Purchasing a domain name is one of the most important and lowest-cost tasks on your to do list in making a website. All you do is go to a website registrar, like Hover.com, and start to type in domain names…

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Domain Registry Scam

Fraud Alert Road Sign

Don’t be fooled by an official-looking letter from Domain Registry. If you have purchased a domain name and not added privacy services, your personal information, like your email address, home address, and phone number, are available on the World Wide Web. You will receive emails from a variety of Internet scammers who would like to…

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Writing for SEO

Three scrabble tiles spelling out S E O

Quality Writing Helps Your Customers Find You on the Web Search Engine Optimization (SEO) is the process of adapting a website to increase the number of website visitors. Search engines, like Google and Bing, are looking for quality information on a web page in order to decide where to put it in search results. Their…

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Shared Hosting vs. WordPress Website Hosting

Wordpress logo

A website is one of the most cost-effective marketing strategies for businesses. The cost of shared hosting vs. WordPress hosting varies dramatically from $3 to $45/month. You should understand the pros and cons of these different options when choosing a website server. Shared Hosting For $3-$15/month, a website can be placed on “shared hosting.” At…

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Choosing the Right WordPress Theme

Wordpress logo

“How do I know what is the best theme for my website?” When I first started making WordPress websites, the advice I generally about choosing a WordPress theme read went something like this: When you make a WordPress website you can either start with one of the free themes or purchase a premium theme. There…

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Shopify vs. WooCommerce

Which is the better eCommerce solution? This article compares the two eCommerce systems with which I have had experience, WooCommerce and Shopify. WooCommerce and Shopify are the two biggest players in the eCommerce website market. When I first had the opportunity to make eCommerce websites, I read several articles online to decide on an eCommerce…

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Which type of website is right for you?

A group working on a web design

 WordPress A WordPress website will give you the ability to modify content on your own. WordPress installations include a Content Management System (CMS) that allows administrators to add or change content without knowing how to code.  You and your staff can add content to the website without engaging a web programmer. WordPress is the most…

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How can I make a website with my budget?

Pink piggy bank on some printed charts

You absolutely can make a website on your budget. Start by accepting the fact that unless you are selling encyclopedias door to door, there is no way around your need for a website. You not only need a website, you need a GOOD website! Your website needs to: Work on your customers’ smartphones Be something…

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Setting Business Goals

What are your business goals? Increase sales? Increase profitability? Small business owners understand that they are working with limited resources, and this creates pressure to choose goals wisely. What small business owners need to do is to find tactics that have the biggest impact for the smallest cost. They need their goals to have high…

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